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8 Ways to Incorporate Instagram Into Your End-of-Year Giving Campaign
blog.hubspot.com

Incorporating visual content in your nonprofit’s giving campaign this holiday season is a fun way to engage your online audience, especially those younger Millennials. Using Instagram to easily take photos and record videos and share them is a great way to do so.

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Free Holiday Ecard Templates, Marketing Benchmarking Data, and More in HubSpot Content This Week
blog.hubspot.com

With All Hallows’ Eve behind us now, the holiday season is officially in full swing. Yep — that means finalizing those plans to head back home for Thanksgiving and getting going with your holiday shopping. Fun stuff, am I right? It can be easy for your focus at work to go in and out sporadically […]

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The Resources You Need to Master Facebook Marketing [In Under 100 Words]
blog.hubspot.com

To master Facebook marketing, start with an overview of, well, Facebook marketing. This ebook is a nice place to start, and this one will teach you about the News Feed. Now, time to achieve an epic timeline. This will help you understand the ins and outs of Facebook Timeline.

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Mustache Marketing 101: How to Fundraise for Movember
blog.hubspot.com

Oh, the 70s and 80s — an era when men sported the mustaches of all mustaches. They weren’t raising awareness for anything — they were just going with a fashion trend. In fact, facial hair hasn’t been just a fad of the past decades. For hundreds of years, facial hair was considered a symbol of power, […]

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Google AdWords' New Ad Rank Formula: What You Need to Know
blog.hubspot.com

In late October, Google quietly announced a change to its Ad Rank algorithm that represents a huge shift in the way it evaluates and ranks paid search ads. What’s going on? Why would Google make this change? And how will it affect the typical small business advertiser? Let’s take a closer look.

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Patagonia's Founder Says We Should Buy Less Stuff (Including His Products)
blog.hubspot.com

A version of this post originally appeared on Up & to the Right, a new section of Inbound Hub. To read more content like this, subscribe to Up & to the Right. I love Patagonia catalogs. They’re beautiful. They’re filled with photos of gorgeous (and expensive) clothing for hiking and skiing, plus

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Free Holiday Ecard Templates to Customize for Your Leads and Customers
blog.hubspot.com

A whitepaper from Cvent notes 80% of companies are convinced they provide a superior customer service. But only 8% of their customers agree. Ouch.  Despite being on the business and marketing side, I see where people are coming from. For instance, the other day, I saw a commercial for one of the worst brands I’ve […]

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13 Spooky Stats to Scare Your Boss Into Better Marketing [SlideShare]
blog.hubspot.com

A multi-platform digital omnivore with a flamingo hat on — that is my Halloween costume this year. Aside from the flamingo hat, I look strikingly similar to my everyday self. Maybe you perused Pinterest for costume inspiration and then actually put effort toward creating one. I, on the other hand, did neither

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10 Examples of Brilliant Email Marketing (and Why They're So Great)
blog.hubspot.com

At one point or another, we all need inspiration to do our jobs better. It doesn’t matter whether you’re a marketing veteran who has navigated through years of changing technology or a newbie fresh out of college — we all need to see examples of outstanding content. It helps us get through creative ruts, make […]

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