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HubSpot Launches Free Tool to Analyze the Shareability of Your Tweets
blog.hubspot.com

I love data. I’ve spent the last 5 years of my career dedicated to doing research on huge datasets of hundreds of thousands and millions of rows to reach best practice conclusions. And those conclusions are great for experimentation with specific brands and audiences.

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HubSpot Launches Visionary New Product for Targeting Prospects
blog.hubspot.com

Since 2006, HubSpot has been focused on driving a transformation in how companies interact with customers. We released an all-in-one platform that gives marketers control over every element of the inbound marketing process, and we’ve built our business on building software that helps our customers create marketing people love.

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15 Insider Tips for Creating a Content Creation Machine [SlideShare]
blog.hubspot.com

I can’t tell you how many times people have asked me, “How the heck does HubSpot crank out such a high volume of content?!” Well, content lovers, today I’d like to share some of our content tips and secrets with you, so you too can create a well-oiled content machine. First things first: To “do” inbound […]

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New Calculator Tracks Mobile Marketing ROI, and Other Marketing Stories of the Week
blog.hubspot.com

This has been an amazing week for inbound marketers. Why? Well it seems this week, a number of companies have been working hard to bring us more tools and services to help track and calculate our marketing return-on-investment. And if there’s one thing inbound marketers love, it’s knowing how to calculate our ROI. We have […]

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How to Tell Google Not to Index a Page in Search Results [Quick Tip]
blog.hubspot.com

Indexing as many pages on your website as possible is tempting for marketers who are trying to boost their search engine authority. While it’s true that publishing more pages that are relevant for a particular keyword (assuming they’re also high quality) will improve your ranking for that keyword, sometimes there’s just more value in keeping […]

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What the Death of Google Reader REALLY Means
blog.hubspot.com

Pack your bags, Google Reader. It was nice knowing you. For those of you who didn’t catch wind of the news last week, Google has made the decision to retire its RSS feed reading platform after eight years, effective July 1. And while a petition was even filed with the White House at one point to save Google […]

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10 Ways to Drive Instant Results With Inbound Marketing
blog.hubspot.com

A couple days ago, our friends over at Marketing Pilgrim published a great blog post from Square 2 Marketing‘s President and Co-Founder Michael Lieberman called “10 Ways Inbound Marketing Drives Results This Month.”

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Native Advertising Is Broken: Here's How to Fix It
blog.hubspot.com

Native advertising is all the rage these days. Companies like BuzzFeed and ShareThrough have based their business models on the notion that in-stream, organic-like content will save the day and finally allow everyone to retire those tired and underperforming banner ads to a nice tropical island far, far away.

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Why We Acquired Two More Companies … And We’re Just Getting Started
blog.hubspot.com

As you may have seen this morning, HubSpot has acquired Chime and PrepWork, both of whom will bring great innovation and unique IP to the HubSpot team. Below, I’ve outlined why we made these specific acquisitions and explained how we view acquisitions like these as part of our commitment to rapid growth and transforming the […]

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