Most Recent

10 Tips for Managing Your Visual Content (Without Going Crazy)
www.marketingprofs.com

Do you know the location and status of all your visual content? These tips can help you keep your visual asset management from becoming a logistical nightmare. Read the full article at MarketingProfs

9
Like
Save
A 7-Step Process for Building a Blog Content Backlog
blog.hubspot.com

The more you blog, the more traffic you drive to your site. In fact, companies that blog generate 55% more website visitors, 97% more inbound links, and 434% more indexed pages on average. In order to create this blog content, blog editors need to spend a lot of time

3
Like
Save
How to Optimize Your LinkedIn Profile for Social Selling
blog.hubspot.com

This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. For a person not in sales, unless they’re looking for a new job or they publish a lot of public-facing content, it’s not the end of the world if their LinkedIn profile isn’t 100% perfect.

5
Like
Save
Inspirational Tidbits & Takeaways From #INBOUND14 [SlideShare]
blog.hubspot.com

Okay, I’ll admit it. INBOUND can be overwhelming. 10,000 people, 180 sessions, dozens of food trucks, and four packed days are exhausting for even the most energetic extroverts, and with all the speakers, seminars, and social events, you’re bound to have missed out on a nugget of wisdom to inspire you on a rainy day […]

2
Like
Save
5 Quirks of the Human Brain Every Marketer Should Understand
blog.hubspot.com

The human mind is an amazing instrument, but it certainly has its quirks and flaws. The technical term for these flaws? Cognitive biases, which means irrational thought patterns — trade-offs of the human brain that worked well for us as cavemen, but don’t always work in our favor today. These brain quirks can seriously limit […]

2
Like
Save
It's the End of the Month. Do You Know Where Your Blog Leads Are Coming From?
blog.hubspot.com

Okay, it’s not quite the end of the month yet — but that’s okay. You can analyze your blog leads any time you want to. Last month, I wrote a blog post about why we all need to stop neglecting our old content. The impetus for the post came from some recent analysis I did about […]

9
Like
Save
The Difference Between Content Marketing and Inbound Marketing (and Why It Matters)
blog.hubspot.com

During a 1967 post-fight interview with Muhammad Ali, legendary sports broadcaster Howard Cosell said to the fiery champ, “You’re being extremely truculent.” Without pausing to catch his breath, Ali replied, “Whatever ‘truculent’ means, if that’s good, I’m that.”

6
Like
Save
Uniting Inbound Marketing and Online Reputation Management Makes Sense
www.marketingprofs.com

The nature of inbound marketing makes it perfectly capable of improving a business’s online reputation. Here’s why. Read the full article at MarketingProfs

4
Like
Save
33 Tweetable Tips That'll Help You Master LinkedIn [Infographic]
blog.hubspot.com

When it comes to spending time marketing on social networks — whether you’re marketing your company or marketing yourself — you’re constantly deciding where to spend your time, and how much time to spend. How much time should we spend on each network for it to be worth it?

3
Like
Save