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Taking Some Time Off? How to Leave a Creative Out-of-Office Mesage
blog.hubspot.com

Ah, the out-of-office message: The email equivalent of a dead end. Seeing as we’re in the thick of a holiday season, my guess is you’re either going to be setting one of these auto-replies up or seeing a whole lot of them bouncing back into your inbox.

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Free Content Creation Resources, How to Dominate Organic Search, and More in HubSpot Content This Week
blog.hubspot.com

The modern marketer wears many hats. From creating killer content, to crafting compelling emails, to engaging with folks on social, there’s always plenty to keep a marketer busy. As modern-day Renaissance men and women, many of today’s marketers are expected to do it all … while balancing on one foot … and juggling chainsaws.

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The Resources You Need to Master Twitter [In Under 100 Words]
blog.hubspot.com

Ready to master social media marketing on Twitter? There’s a few things you’ll need. First, you should get introduced to using Twitter for business, and, on that note, some definitions of popular Twitter terms.

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Merry Marketing: 7 of the Best Holiday Campaigns of 2013
blog.hubspot.com

The end of the year typically entails some last-minute Christmas shopping, finalizing plans to see family and friends, and — if you’re marketers like us — prepping for next year’s campaigns. It also means we get to enjoy some of the most heartwarming and humorous marketing efforts we’ll see all year.

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Target's Credit Card Breach Leads to Customer Service Nightmare
blog.hubspot.com

Historically, Target’s reputation has largely evaded the scorn that is directed toward its peers in the discount retail space. A Forbes survey earlier this year found it was the 21st most admirable company in the world. In general, it seemed largely immune to the PR pitfalls that often befell its competitors like Wal-Mart and TJX Companies.

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Quick Summaries of 5 Marketing Books You Should've Already Read [SlideShare]
blog.hubspot.com

I’ll be the first to admit that I don’t read enough — especially when it comes to business books. Some people are better at carving out time to sit down with a book and really dig in. I, on the other hand, find myself doing a lot more scattered reading these days.

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How to Lose Money on Your Ecommerce Site This Holiday Season
blog.hubspot.com

This post originally appeared on Inbound Ecommerce, a new section of Inbound Hub. Subscribe here to read more content like this from Inbound Ecommerce. With your marketing dollars driving traffic to your ecommerce site this holiday season, you may think you can sit back and watch all the new customers roll in.

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Inbound Marketing: Your Ticket to See the World
blog.hubspot.com

There are a few essentials every inbound marketer should keep in their back pocket, like a new blog topic, a unique social media voice, an inviting homepage, and a passport. You may have noticed that one of these things is not like the other.

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5 Ugly (But Effective) Pieces of Marketing Collateral
blog.hubspot.com

This post originally appeared on Inbound Insiders, a new section of Inbound Hub. To read more content like this, subscribe to Inbound Insiders. Perfectionism is a marketer’s worst enemy. When you spend too much time sweating the details, you risk slowing down your momentum.

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