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8 Data-Driven Tips for Using Images in Blog Posts
blog.hubspot.com

If you knew something as easy as adding images to your blog posts would increase your readers, subscribers, followers, and leads, wouldn’t you do it every single time?   According to Jeff Bullas, articles with images get 94% more total views than articles without images. Ninety-four percent! If I were to tell

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How to Earn an Ivy league Degree by Wasting Time on the Internet
blog.hubspot.com

This professor sure knows how to write a provocative title. “Wasting Time on the Internet” is the name of the University of Pennsylvania’s newest English course, which will be taught in Spring 2015 by Professor Kenneth Goldsmith. And, because people love talking about wasting time on the internet almost as much as they love actually […]

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Something Spooky Is Stunting Your Success: The 7 Growth-Killing Ghouls of the #Funnelpocalypse
blog.hubspot.com

October in Boston is extraordinary. Between the crisp, dry days, vibrant fall colors, and eerie decorations covering townhouses and street lights all over town, it’s easy to get caught up in the Halloween spirit. So, as I pondered what to say in my talk for the MarketingProfs B2B Forum earlier this month, I couldn’t help but see […]

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Replace Your Banner Ads With Baby Animals [Free Chrome Extension]
blog.hubspot.com

You know what’s really annoying? Irrelevant, untargeted banner ads. They’re all over the web, barraging you to buy buy buy from a company you’ve never heard of while you’re just trying to enjoy the few minutes a day you get to sit down and read your favorite media site.

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7 Current Design Trends Every Marketer Should Know
blog.hubspot.com

Truthfully, not all of us have the best design chops — but that doesn’t mean we should be in the dark about the latest design trends. While it may not be part of your day-to-day activities, one day, you’ll find yourself dragged into a project like a website redesign. Suddenly, it’ll feel like you’re in a foreign country and […]

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How to Future-Proof Your Content Marketing Strategy
blog.hubspot.com

Trends come and go in the world of digital marketing. Some “hot” techniques — like inherently manipulative keyword stuffing and forum profile linking — are snuffed out of practice by improvements to the Google algorithms. But other more benign fads represent great opportunities for marketers to grab attention — that is, if they’re smart about […]

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7 Ways to Create Suppression Lists to Avoid Emailing the Wrong Leads
blog.hubspot.com

Email marketers spend a lot of time creating lists. Lists by persona, lists by sub-persona, by lifecycle stage, by topic of recent conversion, by number of times they’ve viewed a webpage … You name it, there’s a list segment for it. All of these list segments give us a way to whittle down our databases […]

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The Anatomy of a Corporate Content Team: 5 Models Your Brand Can Follow
blog.hubspot.com

Every organization is in the media business now, which means there’s a growing number of corporations that are building out full-blown newsrooms.By producing original journalism, these organizations establish themselves as industry thought leaders, supplement income with an advertising revenue stream, and get discovered by the people who will eventually become customers.

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9 Examples of Extraordinary Infographics From 2014
blog.hubspot.com

This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders. Done right, infographics are powerful tools that marry intuitive design with compelling data. They’re intended to present information quickly and clearly — but often, they fall flat. 

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