This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. When the vast majority of salespeople were field reps, taking a meeting or giving a demo meant physically meeting a prospect or group of stakeholders. Before you set out for the client’s office, you carefully […]
Welcome back. If you’re just tuning in, allow me to catch you up: This post is the second in a two-part series on our experiment to move gated offer content onto a site page, and test different conversion methods. If you missed Part I, check it out here. Back in Part I, we saw significant […]
As Facebook grows as a social network, marketers and advertisers are likely to flock there to experiment with a new way to reach people. In fact, according to a Vizu/Digiday study via eMarketer, 64% of U.S. advertisers are upping their social ad budget in 2013. But with over 1 billion people using Facebook, how do […]
Shel Israel writes The Social Beat blog column at Forbes.com and has authored four books about digital media’s impact on business. He’s now working on his fifth book, The Age of Context: How it Will Change Your Work and Life with Robert Scoble, due to be published in October. I got a chance to catch up with Israel to […]
This post originally appeared on Agency Post. To read more content like this, subscribe to Agency Post. With the stress of shopping off our backs until next year, we’re taking time to reflect on the success of some of this holiday season’s top advertisements. This year, these brands mastered the art of crafting ads that evoked good cheer, the holiday spirit, […]
Have you ever done the crop dance in Photoshop? You know what I’m talking about. You need to crop and reposition a photo in Photoshop, so you click and drag a square to get to 536 pixels wide … but your cursor keeps landing at 532 pixels or 546 pixels, not the 536 you need.
It’s official: We’re finally in the midst of the holiday season. Whether you’re spinning a dreidel, adding another Charlie Brown ornament to your Christmas tree (as if you needed another one), or just spending more time with your family and friends, we can all agree on one thing: The holidays are an important time.
There are a variety of tests and surveys you can take to learn about your personality traits and assess your strengths and weaknesses as they fit in the workplace. The Myers-Briggs Type Indicator, the DiSC Profile, and the Big Five are a few that come to mind — we even use DiSC here at HubSpot. […]
It’s one thing to write great content, but it’s another thing to get it read and ranked — which is where nailing the title comes in. Titles are what sell the content. They represent it in search engines, in email, and on social media. It’s no surprise, then, that some of the most common questions […]