Uncategorized Archives - Page 80 of 100 - Internet Marketing Chicago

Want Hordes of Raving Fans? 7 Content Best Practices to Follow
blog.hubspot.com

There’s a big difference between people who know about your company and people who rave about your company. While the former is something almost all marketing teams strive to get more of, developing the latter is key to growing your business.  So how do you get someone to not only know about you, but like you […]

6
Like
Save
The Psychology of Personalization: Why We Crave Customized Experiences
blog.hubspot.com

The Dark Ages. For those of you unfamiliar with Medieval history, the Dark Ages refer to a period of crippling technological degradation. A time when there was no Amazon.com. No Netflix. No Hulu. No Spotify or Pandora or Sirius radio. During the Dark Ages, consumers didn’t get personalized recommendations based on their past purchases. Nor did they receive […]

9
Like
Save
The Secrets to Building a High-Growth Marketing Team
blog.hubspot.com

Congratulations on that budget approval! It’s time to start hiring and building your marketing team. While there are many moving parts when it comes to executing a high-growth marketing operation, the people on your team should be high on your list of priorities. No matter what brilliant strategies and technology you deploy, it is still […]

3
Like
Save
Something Spooky Is Stunting Your Success: The 7 Growth-Killing Ghouls of the #Funnelpocalypse
blog.hubspot.com

October in Boston is extraordinary. Between the crisp, dry days, vibrant fall colors, and eerie decorations covering townhouses and street lights all over town, it’s easy to get caught up in the Halloween spirit. So, as I pondered what to say in my talk for the MarketingProfs B2B Forum earlier this month, I couldn’t help but see […]

7
Like
Save
How to Write a Darn Good Sentence [SlideShare]
blog.hubspot.com

Literary theorist and legal scholar Stanley Fish wrote, “The skill it takes to produce a sentence, the skill of lining events, actions, and objects in a strict logic, is also the skill of creating a world.” Remarkable writing isn’t just for academics and authors; it’s a fundamental skill for marketers, too. The “remarkable” part is where […]

6
Like
Save
20 Last-Minute Halloween Costume Ideas for Tech Geeks & Digital Marketers
blog.hubspot.com

Know what’s scary? Figuring out Halloween costumes for work. You’ve gotta strike the right mix of work appropriate and creative — nothing that would freak out HR (or your coworkers with more delicate sensibilities). While the stress of coming up with a costume is enough to make you just show up in your regular attire, […]

7
Like
Save
43 Bright Ideas for Promoting Your Lead Gen Content
blog.hubspot.com

So you just created a piece of content for lead generation — congrats!  While it’s tempting to go and celebrate, you’re not done just yet. You can’t just put a piece of content up on your website and hope that people will find it — you’ve got to actively promote it to your audience.  But that’s where […]

5
Like
Save
23 Types of Lead Gen Content to Put Behind Your Landing Pages
blog.hubspot.com

What does being in a “content rut” mean to you? Perhaps the words “content rut” remind of those times you find yourself with writer’s block and can’t think of fresh topic ideas. (We’ve all been there.) Or maybe it makes you think of those days or weeks — or even

4
Like
Save
9 Revealing Inbound Marketing Insights From the U.K. [SlideShare]
blog.hubspot.com

We’re excited about the recent launch of HubSpot’s first ever U.K. edition of the State of Inbound: Inbound Insights U.K. – 2014, and we just can’t wait to share with you some of the data we uncovered. For our report, we surveyed marketing professionals across the United Kingdom, both leaders and practitioners, to find out the […]

6
Like
Save