Uncategorized Archives - Page 74 of 100 - Internet Marketing Chicago

8 BuzzFeed Long Reads With Seriously Compelling Stories
blog.hubspot.com

Most of the content I read online is short and sweet — and for the most part, I like it that way. While skimming articles on my commute or between meetings, it’s nice when the author gets right to the point. But when I have the time, there’s something really special about getting totally engrossed in a gripping, detailed, […]

4
Like
Save
3 Ways to Optimize Your Landing Pages to Better Address Human Behavior
blog.hubspot.com

Just like some words are more persuasive than others, some designs are more persuasive than others, too. A landing page’s layout, the fonts and colors used, image placement, form length, and other design factors can have an impact on how many people actually choose to fill out the form. Want to design a landing page that persuades people to […]

6
Like
Save
13 Quick Tips to Improve Your Web Design Skills
blog.hubspot.com

Designing your company website can be a challenging proposition. You’ve got to juggle the expectations of many stakeholders, and you can often hit obstacles that prevent new ideas from emerging. I was the design manager for a large company website for nearly six years, and during that time, I found myself losing perspective of what […]

10
Like
Save
Working Remotely? Try These 27 Tools for Better Communication, Collaboration & Organization
blog.hubspot.com

One of the best parts about being in marketing is that most of us can work anywhere and everywhere — as long as we have an internet connection, it’s relatively easy for us to get most our day-to-day work done. To publish that blog post, send that email, or set up that email nurturing workflow, we […]

9
Like
Save
Making Cents of Inbound Marketing: An Interview With HubSpot's CFO
blog.hubspot.com

One of the toughest challenges CMOs face is getting buy-in on new programs and initiatives from the rest of the executive team — especially from the CFO. A lot of CMOs feel like they’re begging for money each month. And if the money ends up going to something that doesn’t quite pan out, their budget is on […]

2
Like
Save
A Handy Little Guide to Creating Visual Content for Social Media [Infographic]
blog.hubspot.com

Want more views, clickthroughs, shares, and overall engagement on your social media posts? You’re not alone. According to the 2014 State of Inbound Marketing, 84% of marketers cited organic, top-of-the-funnel sources like social media, blogs, and search engines as rising in importance in 2014. Posting visual content is one of the most important things you can do to improve your […]

2
Like
Save
Should You Attend That Event? 9 Questions to Help You Find Out
blog.hubspot.com

Figuring out whether you and your team should attend a conference can be tricky. Getting out of the office sounds like a no-brainer, but when you start thinking about taking time “off,” traveling, paying for the conference itself, and what you’ll actually do once you get there, the answer starts to feel a little less […]

10
Like
Save
4 Ways to Delight Visitors With Your 404 Error Page
blog.hubspot.com

This post originally appeared on Agency Post. To read more content like this, subscribe to Agency Post. We’ve all seen them before: the frustrating little pages that appear when you click a broken link on a website. Maybe the developer forgot to remove that link when they deleted that blog post. Or maybe they updated the site and an extra […]

3
Like
Save
15 Examples of Great Mobile Website Design
blog.hubspot.com

Now more than ever, businesses are focusing on creating delightful mobile website experiences. After all, 80% of Internet users are using smartphones to search online. What’s more, marketers are gearing up for a big change Google plans to make to their algorithm on April 21, 2015. While the exact parameters of the algorithm update are not yet clear, Google […]

10
Like
Save