Uncategorized Archives - Page 72 of 83 - Internet Marketing Chicago

The Definition of Net Promoter Score [In Under 100 Words]
blog.hubspot.com

The Net Promoter Score (NPS) is a customer satisfaction metric that measures, on a scale from 0-10, the degree to which people would recommend your company to others. The NPS is derived from a simple survey designed to help you determine how loyal your customers are to your business. To calculate NPS, subtract the percentage of customers […]

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Features vs. Benefits: A Crash Course on Proper Messaging
blog.hubspot.com

We’ve all been involved in a purchasing decision that required upfront research. Sometimes we’re buying something we know a lot about, but more often than not, we are diving into some foreign territory.

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How to Brainstorm Content Ideas in a Fast, Easy, Visual Way
blog.hubspot.com

Even as a “professional” content creator, nothing makes me break out in cold sweats quite like opening a new draft only to stare down that damn blinking cursor. If you want to avoid this horrifying experience, you need to be ready with an idea every single time you create content — meaning you need a ton […]

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30-Day Blog Challenge Tip #29: Be Consistent
blog.hubspot.com

From January 2-31, we are challenging everyone to blog more to see firsthand the results that blogging can generate. Participating companies should submit their blog URLs on this page to enter the challenge. Winner(s) will receive a complimentary ticket to INBOUND 2014 and be featured on the HubSpot Inbound Marketing blog.

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How to Convince Your Boss to Invest in Social Media Marketing
blog.hubspot.com

This post originally appeared on Inbound Insiders, a new section of Inbound Hub. To read more content like this, subscribe to the Inbound Insiders section. Picture this: You’re sitting in front of your boss, eager to pitch your idea of using social media to engage prospects and market your brand.

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Think Marketing Is Just for Extroverts? 4 Things Introverts Bring to the Table
blog.hubspot.com

A few weeks ago, I wrestled up the courage to attend a small dinner with HubSpot co-founder Dharmesh Shah. Seated around a cozy dinner table, I asked him a question that’s been burning inside me since my very first day here: “Does HubSpot’s culture — or, by extension, any marketing company’s culture — favor the […]

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How HubSpot Grew by 50% in 2013: A Year in Review
blog.hubspot.com

The inbound movement has never been solely about software. It’s about a different way of engaging prospects, not as targets or numbers, but as people. Arianna Huffington, one of our #INBOUND13 keynote speakers, captured this sentiment well by saying, “inbound means going inward into yourself … our lives are so outbound at the moment.” That […]

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30-Day Blog Challenge Tip #24: Schedule Social Messages
blog.hubspot.com

From January 2-31, we are challenging everyone to blog more to see firsthand the results that blogging can generate. Participating companies should submit their blog URLs on this page to enter the challenge. Winner(s) will receive a complimentary ticket to INBOUND 2014 and be featured on the HubSpot Inbound Marketing blog.

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Pinterest Now Supports Animated GIFs [New Feature]
blog.hubspot.com

You know this already, but sometimes it amazes me how fast technology moves. Just yesterday, we casually mentioned in another post that Pinterest was running an experiment with a small number of people that plays animated GIFs on the social network.

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