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STAR Interview Method: The Ultimate Guide [2018]
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A resume tells you that a candidate has the required skills and background for the open role, and a cover letter confirms their interest in the position. An interview, then, is a critical step for evaluating a candidate’s critical thinking, decision-making, and interpersonal skills — essentially, it’s an opportunity to dive deeper. To evaluate each […]

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It’s Time to Put SMS Out of Its Misery
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Surprize  Get it here: That was an actual SMS I received earlier this week. Unidentified number? There’s the first red flag. Followed up by a bit.ly link? Red flag number two. I still have no idea who it was from, what lies beyond that link, or what I did to deserve this. Now, that message has […]

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The 8 Best Excel Alternatives
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Excel is one of the world’s most popular spreadsheet programs, with an estimated 750 million people using it for data summary and organization, analysis, and reporting. While it’s a commendable data system for teams within a business, it’s not free — a standalone copy of Excel 2016 is $129.99, and the Office personal subscription is […]

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Variable Cost Explained in 200 Words (& How to Calculate It)
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There’s a frustrating truth every business deals with early into its growth. To reveal that truth, I’ll start with a song title by hip-hop legend, The Notorious B.I.G.: “Mo money, mo problems.” The Notorious B.I.G. is literally saying “more money, more problems.” And although this hit song doesn’t dive into the intricacies of accounting, it […]

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9 of the Best Free Website Builders
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Today, it’s almost impossible to maintain a successful business without a fully functional, responsive, SEO-compatible website — but you don’t have to shell out the big bucks to afford one. There are plenty of options for building and designing a website for free — whether you know how to code, or not — and these […]

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A Comprehensive Guide to Local SEO in 2018
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Local search is powerful for small businesses: four out of five consumers use search to find local information, which means if your business isn’t optimized for local search, you could be missing out on 80% of your potential customers. In short, local SEO is critical if you want your business to stay relevant. To help […]

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Only 34% of UK Consumers Know What the GDPR Is [New Data]
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The other day, a friend of mine said he recently received several strange emails from every online company with which he has an account. “They’re all notifying me that they’re updating their privacy policies,” he said. “It seems the Facebook thing has sent some shockwaves throughout companies all across the internet.” That “Facebook thing” was […]

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How to Create a Hanging Indent in Google Docs [FAQ]
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A hanging indent is when the second and subsequent lines of text on a page are indented to the right, so your first line stands out as the only line hitting the margin of the page. Typically, you’d use a hanging indent in a bibliography, Works Cited, or References page. Here’s an example of a […]

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11 of the Best Phone Interview Questions
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The average job opening attracts 250 resumes, and the average interview process from start to finish can take 23 days. Phone interviews can help you determine which candidates have the critical thinking and interpersonal skills necessary for an in-person interview. When you weed out less qualified applicants right off the bat, you can narrow down […]

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