Offline Marketing Archives - Page 6 of 52 - Internet Marketing Chicago

How to Create Banner Ads That Get Results: A 10-Step Guide [Free Ebook]
blog.hubspot.com

Banner ads get a bad rap, and are often thought of as old-school due to their disruptive nature. But believe it or not, there’s way to make inbound-y banner ads that actually drive results. However, even marketers that recognize the value of banner ads struggle to design ones that don’t seem spammy, let alone ones […]

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An Introduction to Blogging for Nonprofits [FREE EBOOK]
blog.hubspot.com

If there’s one marketing tactic that nonprofits often undervalue, blogging would likely be it.  What’s so great about blogging? Blogging is a low-cost marketing asset with long-term returns. It is strongly related to attracting high-quality traffic, generating new supporters, and increasing awareness for your mission. But getting started with (or perfecting the art of) blogging […]

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Why You're Thinking About Digital Marketing Analytics All Wrong
blog.hubspot.com

Measuring the effectiveness of digital marketing is one of the greatest challenges facing organizations. According to HubSpot’s 2016 State of Inbound report, 46% of marketers cited “proving the ROI of our marketing activities” as one of the biggest challenge they face within their company. The trouble is, when most marketers hear ‘digital marketing analytics,’ they […]

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11 Creative Ways to Use Live Streaming on Snapchat, Facebook Live & More
blog.hubspot.com

Video has been on the rise for a while, offering marketers a proven way to grab strangers’ attention and keep their target audience engaged. Live video streaming in particular has become increasingly popular as a tool for companies and groups to connect directly with their users, to gain greater product awareness, and to brand themselves […]

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How to Avoid the 15 Most Common Reasons for Shopping Cart Abandonment [Free Guide]
blog.hubspot.com

You’ve heard it again and again – more than 68% of shopping carts are abandoned before purchase. That’s four trillion dollars left behind in abandoned shopping carts in 2015 alone. What’s a storeowner to do? Before you can start recovering those purchases, you need to understand the reasons behind shopping cart abandonment. Once you understand […]

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8 Necessities of a High-Converting Blog Design You Should Be Looking For
blog.hubspot.com

So, apparently, there’s a show on Disney Channel called Dog With a Blog.  Yes, you read right. When I discovered this, two thoughts quickly entered my mind — one, “what the heck ever happened to good old shows like The Mickey Mouse Club?,” and two, “literally everyone has a blog now, don’t they?” With so […]

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Are You Addicted to Work? [Flowchart]
blog.hubspot.com

How many of you out there wrestle with the urge to work outside of normal working hours? If you have a hard time taking a break from work to the point where your physical and mental health are on the decline, it’s very possible you’re actually addicted to work. And you wouldn’t be alone: 27% of workers claim to be […]

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The Best Time of Day to Do Everything, According to Science [Infographic]
blog.hubspot.com

We often talk about optimizing your website and optimizing your marketing … but what about optimizing your day? Think about all the things you do in a given day, from eating meals and cleaning your apartment to brainstorming ideas and holding meetings. Believe it or not, there’s an optimum time of day to complete every single one […]

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Are You Actually a Good Listener? [Flowchart]
blog.hubspot.com

When you listen to someone speak, are you really listening to them … or are you listening to the voice in your head? Hearing someone and listening to someone are two very different things. It’s all too common for people to wait for their turn to speak or think about what to say next instead of […]

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