Search Engine Optimization (SEO)

The Resources You Need to Be a Social Media Marketing Star [In Under 100 Words]
blog.hubspot.com

Before you get started with social, you’ll need a publishing plan. This publishing template should keep your schedule (and sanity) intact. Now, on to individual networks. These resources will teach you how to use the biggest social networks out there:

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Your Phone's Not Just for Facebook: 12 Apps You Need to Download ASAP
blog.hubspot.com

I can’t get enough of mobile apps. Every time I hear about a new one, I immediately download it. The prospect of a new app with new functionality excites me the way a little kid gets excited to have ice cream or candy. Now that I’m a marketer, I’m always looking for apps that go […]

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This Video, Made by a Bank, Will Give You the Chills
blog.hubspot.com

This post originally appeard on Up and to the Right, a new section of Inbound Hub. To read more content like this, subscribe to Up and to the Right. Last week Google India released its moving Reunion video. Now, a similarly touching video

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8 B2B Companies That Deliver Delightful Copywriting
blog.hubspot.com

On the spectrum of “business babble” to “delightful,” B2B copy usually nestles in comfortably at the babbling end. Usually. Then there are the B2B marketers who infuse a little personality, a little oomph, a

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10 of the Best Email Subject Lines You've Ever Read
blog.hubspot.com

I’d venture a guess you get many emails in your inbox every day. Coupons, daily deal sites, newsletters, password resets, lead nurturing emails, social media notifications, invitations to your friend’s party, and maybe even an email from your mom. That’s a lot to sift through, never mind open.

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HTML Decoded for the Plain Text Marketer [+Free Digital Guide]
blog.hubspot.com

Wait! Don’t go! I know you saw “HTML” in the title of this blog post and considered skipping it entirely, but give it a chance. As marketers, we often get overwhelmed by the various skills we need to acquire in a modern marketing world. It’s not enough to be able to envision an ad campaign. You […]

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10 Social Media Blunders Even the Big Brands Make
blog.hubspot.com

This post originally appeared on Insiders, a new section on Inbound Hub. To read more content like this, subscribe to Insiders. While we know a bit more about marketing than we do about fashion, we do know enough about which faux pas to avoid.

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Giving Tuesday and Inbound Marketing: A Love Story
blog.hubspot.com

With the holiday season fast approaching, you’re getting ready for the surge of consumers looking for Black Friday, Small Business Saturday, and Cyber Monday discounts. But once all that craziness dies down, there is one more day everyone should be talking about — the Tuesday after Thanksgiving, also known as Giving Tuesday. This dedicated day […]

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7 Tips to Transform Your SlideShares From Good to Great
blog.hubspot.com

“Good, better, best. Never let it rest. Until your good is better and your better is best.” If you played sports in high school, you’re probably familiar with this quote (often attributed to NBA great Tim Duncan). As a tall, awkward kid who couldn’t hit a free throw to save my life, I can assure you […]

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