Search Engine Optimization (SEO)

Network Effects: How Growing Your User Base Can Increase the Value of Your Product or Service
blog.hubspot.com

When the World Wide Web launched in 1991, most people thought it would fizzle out in a few years. Experts considered it to be a shiny, new fad that no one was really using — six countries in the world had more than one Internet user per 100 people.  But when the development of various web […]

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10 Augmented Reality Apps That Are Better Than Pokemon Go
blog.hubspot.com

During the summer of 2016, Pokemon Go revived countless amounts of people’s inner Ash Ketchum, making street corners, parks, and backyards look like an arcade from the 80’s. Over 100 million people lived their childhood fantasies of catching, training, and battling Pokemon in (augmented) real life that summer, and the app’s enourmous popularity stimulated public […]

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72 Stats to Help You Plan Your SEO Strategy [Infographic]
www.marketingprofs.com

SEO marketers have a lot to keep up with: updated algorithms, changing user behaviors, and new technologies. This infographic puts all that info—and more—into one place. Check it out to see how you might improve your search rankings. Read the full article at MarketingProfs

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Why Marketers Suck at Video — and How to Fix It
blog.hubspot.com

Us marketers are a tight-knit tribe. We share a lot of similar beliefs. We believe that content is king, that nothing is as sweet as first-page first position, and that interruption is the enemy. We also believe that video is the future. Right now people spend a staggering six hours a day watching video, and […]

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8 Things You Should Never Say on Slack (Or Any Other Work Chat)
blog.hubspot.com

Many companies these days use Slack or another work chat application to communicate more efficiently and spend less time writing emails. Whether you currently work for a company that uses Slack in place of email, or are about to start a new job and are not sure what the company’s communication tools are, it’s always […]

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SEO Professionals' Biggest Issues With Google My Business
www.marketingprofs.com

Search engine optimization professionals say their biggest pain point with Google My Business is dealing with fake reviews, according to recent research from BrightLocal. Read the full article at MarketingProfs

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How Building an Offline Community Can Help Your Online Marketing
blog.hubspot.com

UCLA scientists found that sixth graders who went five days without using a smartphone or digital screen were better at reading human emotions than those who stayed online. As evident by UCLA’s study, offline communication is critical for maintaining relationships. In business, nearly 100% of people say face-to-face meetings are essential for long-term relationships. However, […]

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Unriddled: The Latest on Google's Location Tracking, Amazon Goes to the Movies, and More Tech News You Need
blog.hubspot.com

“Unriddled” is HubSpot’s mid-week digest of the tech headlines you need to know. Each week, we highlight the top stories in a quick, scannable way and break it all down. It’s tech news: explained. Unriddled: The Tech News You Need 1. News From Google The Latest in Location Tracking Last week, a report from the […]

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The 15 Best Free PDF Readers of 2018
blog.hubspot.com

Even though they’re over 25 years old, PDFs are still one of the main types of documents on the internet. Whether you’re trying to access your W-2, a contract, or an eBook, it’ll probably be in the form of a PDF. But to view these important documents, you need to download a PDF reader on […]

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