Reputation Management Archives - Page 62 of 62 - Internet Marketing Chicago

8 Useful Tools for Identifying and Connecting With Prospects
blog.hubspot.com

Ah, the elusive prospect. You know they’re out there in need of your service or product, but it can be tough to uncover them at the right time in their search. So how do you find them ? And once you find them, what the heck do you do with them? Just poke ‘em with […]

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How to Design a Site Structure Visitors AND Search Engines Love
blog.hubspot.com

If you have a website, then you have certain steps that you want your visitors to take; fill out a form, make a purchase, learn about a product or service, sign up for a newsletter, that sort of thing. Whether people actually reach those goals, however, is entirely dependent on how easy you make it […]

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60 Memorable Tweets from Content Marketing World Sydney 2013 [Day 1]
feedproxy.google.com

The Content Marketing Institute team could not be more excited to be in Sydney for Content Marketing World! The first full day of sessions was a blast, and our heads are spinning with so much great information. If you were not able to attend, here are some of our favorite highlights — in tweetable form. […]

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Facebook Showing Off New Look for News Feed, and Other Marketing Stories of the Week
blog.hubspot.com

Social media is quite the valuable tool in an inbound marketer’s tool belt. As social networks continue to grow, evolve, and sometimes fall out of relevancy, we must always stay up-to-date with the latest developments in the world of social media. Any inbound marketer can tell you how effective and inexpensive a well-run social media […]

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10 Oscar-Worthy Examples of Brands Newsjacking the Academy Awards
blog.hubspot.com

While many people are critiquing the $1.6 million commercials that ran during the Oscars last night, we thought it’d be fun to take a look at something a bit less expensive and a bit more inventive — the real-time newsjacking that occurred last night during the broadcast over one of our favorite social networks, Twitter. Newsjacking refers to […]

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5 Infographics to Teach You How to Easily Create Infographics in PowerPoint [+ TEMPLATES]
blog.hubspot.com

These days, visual content is all the rage. And considering the fact that people are naturally drawn to pictures, images, and other visuals, it’s no wonder it’s become such a dominant force in the marketing world. Just think about how much more prominently visuals get featured in social networks like Facebook and Google+. And what […]

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B2C vs. B2B Content Marketing: 3 Experts in The Big Debate [Video]
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When it comes to content marketing, are B2B and B2C really all that different? In many ways, the key principle is the same: You need to create useful and engaging content with the reader in mind.  I’ll admit: I’m a B2B gal, and I’ve always considered B2B content marketing to be more complex because there […]

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