Reputation Management Archives - Internet Marketing Chicago

Just 12 Funny Tweets About Millennials Killing Things
blog.hubspot.com

You might not know it by looking at me, but I am a bloodthirsty and ruthless killer. That’s right, dear reader. That grinning exterior belies the horror of a murderer, born between the years of 1980 and 2000 and hell-bent on destruction. That’s right: I’m a millennial. Millennials — the enigmatic demographic marketers are desperately […]

7
Like
Save
HubSpot’s Marketing Team Worked Remotely for One Week. Here’s What We Learned.
blog.hubspot.com

Think about the last time you were on a conference call with someone in a different location. Did you run into any communication challenges — technical, or otherwise? Did you find yourself trying to speak up but failing to get a word in? If there were multiple people on that call, did you find that […]

7
Like
Save
Are Amazon 'Sponsored Products' Ads Worth It?
blog.hubspot.com

  Say you’re in the market for a new pair of headphones or a new guitar tuner. Where would you start your search? Google, right? Not so fast. According to a 2016 survey of 2,000 consumers, 55% of people actually skip Google altogether and start their online shopping searches directly on Amazon. Google still remains […]

5
Like
Save
Four Essential Success Factors for Transforming Marketing Into a Center of Excellence
www.marketingprofs.com

Some marketing organizations excel at marketing performance management and, as a result, achieve better growth for their companies. How? They operate Marketing as a center of excellence (CoE). Here’s how to turn your marketing organization into a CoE. Read the full article at MarketingProfs

4
Like
Save
The Charles Bukowski Guide to Effective Copywriting: 5 Tips
blog.hubspot.com

Copy is writing that compels. It connects with a specific audience, inciting emotions that drive action. It reads like a comfortable, personalized email but appeals to the masses. Copy enables sales on a grand scale, which begs the question: How do you write effective copy? Copywriting is a technical craft. Practice, practice, practice makes perfect. […]

9
Like
Save
How a Blog Can Help You Build a Personal Brand Online
www.marketingprofs.com

To build your online reputation and your personal brand, you need to present yourself as an expert, someone people will want to hire or buy something from. A blog is an ideal way to hone your personal brand online. Read the full article at MarketingProfs

4
Like
Save
Should You Even Bother With Bots? An Expert Weighs In [Video]
blog.hubspot.com

  If you’re a human with internet access in 2017, you’ve probably talked to a bot recently — even if you weren’t fully aware of it. With over five billion monthly active users on messaging platforms like Facebook Messenger and WhatsApp, the current tech landscape is set for a veritable explosion of chatbots and AI-based […]

3
Like
Save
The Internet Had a Busy Week. Here's What You Missed.
blog.hubspot.com

The drama of this week’s Apple event is hardly over. Despite many of the announcements having been leaked in the days leading up to it, the tech world is still positively a-Twitter about what was unveiled, and what will come of it. Many are wondering if the iPhone 8 models are really that different from […]

3
Like
Save
How to Structure Your Editorial Calendar in the Age of the Topic Cluster Content Model
blog.hubspot.com

Here on the HubSpot blog, we’ve been writing content for a long time — more than 10 years. And for much of that time, our strategy for determining our editorial calendar has stayed the same: We’ve identified keywords we want to rank for in search, written a blog post about it, and moved onto the […]

3
Like
Save