PPC Archives - Page 2 of 70 - Internet Marketing Chicago

14 Copywriting Examples From Businesses With Incredible Copywriters
blog.hubspot.com

You all know the Old Spice guy, right? The years-old “The Man Your Man Could Smell Like” campaign was memorable for many reasons, but one of them was that it gave Old Spice a voice — voice that came through in every video, commercial, tagline, Facebook update, tweet … you name it. And do you […]

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Form Layouts: 6 Best Practices and Great Examples to Follow
blog.hubspot.com

Have you ever tried completing a form on a website and felt confused or lost while doing so? Did the placement of the form field labels and the fields themselves not make any sense? Were the form’s title and submission button not in locations that were easy for you to spot? These factors, among several […]

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The Short & Sweet Guide to Google Keep
blog.hubspot.com

I have a confession to make: organization does not come naturally to me. To give you a better idea of what exactly we’re talking about here, this is what my phone home screen looks like on any given day: Not too pretty. In fact, the above screenshot gave a few of my more inbox-zero-inclined, Evernote-addicted […]

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Rethinking Social Media Marketing: How to Use a Behavior Based Approach For Content on Social Media
blog.hubspot.com

Companies today are grappling with how to best market to consumers on various social networks. How can they better identify the types of content that will perform the best on each network? To answer that question (and better inform HubSpot’s own social strategy), HubSpot Research and the University of Virginia teamed up to survey consumers […]

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The Ultimate Guide to Bitcoin
blog.hubspot.com

Bitcoin celebrates its tenth birthday on January 9, 2019. The first official purchase made with bitcoins was of two pizzas in Jacksonville, Florida — sold for 10,000 BTC. Today, that amount is worth about $33.7 million — and Bitcoin owners are purchasing a lot more than pizza. Crazy, right? Bitcoin has become an albeit invisible […]

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Canonicalization 101: Everything You Need to Know About Canonical URLs
blog.hubspot.com

Every marketer wants their content to rank well in search engines, which is why we invest so much time into our websites’ Search Engine Optimization (SEO). While many aspects of SEO are pretty straightforward — like headings, meta descriptions, and link building — other aspects of SEO can be a bit trickier. But that doesn’t […]

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What Happened When Google's CEO Testified Before Congress
blog.hubspot.com

Google CEO Sundar Pichai today appeared before members of the U.S. House of Representatives Judiciary Committee, in a hearing titled “Transparency & Accountability: Examining Google and its Data Collection, Use and Filtering Practices.” Some topics dominated lawmakers’ questions for Pichai more than others, with some viewers experiencing a sense of déjà vu and seeing some parallels  […]

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24 Little-Known Google Drive Features That’ll Boost Your Productivity [Infographic]
blog.hubspot.com

Odds are, you store all of your documents, spreadsheets, and presentations for work in Google Drive. As a cloud-based tool that lets you access any of your files from any device, it’s arguably the best digital asset management system out there. If you’re an avid Google Drive user, you probably know your way around the […]

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7 Types of Organizational Structure & Whom They're Suited For [Diagrams]
blog.hubspot.com

The following article includes an excerpt from our free resource, An Illustrated Guide to Organizational Structures. If you’d like to download the full resource, click here. Choosing the best organizational structure for your company, division, or team is a lot like picking out a new car. At the most basic level, you’re always looking for […]

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