Internet Marketing Chicago

8 Brainstorming Ideas to Inspire Brilliant Pitches
blog.hubspot.com

Coming up with fresh, new ideas isn’t easy. And when your job requires churning them out on a daily basis, it can be easy to hit a wall. (Not to mention frustrating.) That’s why brainstorming sessions can be so helpful. But, as many of you probably know by experience, some brainstorming sessions are more productive […]

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What Is a Pillar Page? (And Why It Matters For Your SEO Strategy)
blog.hubspot.com

Just when you thought you understood SEO … search changed. Again. “Understood” is a strong word. Search engine algorithms change at such a rapid tick, it’s hard to keep up with the best strategies to optimize your blog to rank on the first page of SERPs. But this change is a biggie, so hang onto […]

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Should I Quit My Job? 9 Signs It's Time
blog.hubspot.com

And that’s actually pretty great. None of us will be happy in our careers every day of every year. If that’s what you’re looking for, good luck. But you should find satisfaction in the work you do regularly. Because as nice as it is to talk about work/life balance, it’s also important to remember just […]

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I Tried These Productivity Hacks for a Month So You Wouldn't Have To
blog.hubspot.com

I’m not ashamed to admit that I’m not the most together person in the world. I eat three meals a day, but one of them is usually takeout. I hit snooze so often it should be considered a nap. And I definitely don’t drink enough water. But I imagine I’m not alone. There are plenty […]

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How to Create a Content Marketing Strategy for Virtual Reality
blog.hubspot.com

Customers are more inclined to engage with or purchase from brands they feel the strongest connection with. This isn’t a new development. What is new is the definition of the term “engagement” itself, or more accurately, what defines a customer’s engagement. For many customers today, an experience is inauthentic if it’s not interactive. Meaning, they […]

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How to Identify Which Experiments to Run
blog.hubspot.com

The last time I made an appearance here on the HubSpot Marketing Blog, I wasn’t shy about my love of experiments. At the same time, I wasn’t shy in my sense that, all too often, they’re conducted for the wrong reasons. We talked about how the purpose of online experiments is to answer questions about […]

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How to Create 30 Days Worth of Instagram Posts in One Day
blog.hubspot.com

Did you know that 50% of Instagram users follow a business, and 60% actually use Instagram to learn about a product or service? In fact, there are currently over 700 million Instagram users, and that number is expected to reach the one billion user milestone by the end of 2017. How’s that for a potential audience […]

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5 Myths About Video Marketing, Debunked
blog.hubspot.com

By now, you’ve probably heard video marketing is a powerful tool for generating leads and capturing new customers. So why aren’t you using it yet? For many small to medium businesses, the reluctance to adopt video comes from a fear of the unknown. Video marketing feels expensive, cumbersome, and difficult to track. And these would […]

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9 of the Best Free Video Editing Software to Try
blog.hubspot.com

If you’re reading this blog post, chances are you already know you should incorporate more video content into your marketing. But like most new strategies, you might need to prove its ROI before you get budget. And that can be tricky, because to make a great video, you need a few things — like a […]

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