You’ve heard it before and you’ll hear it again: social media is getting more visual every single day. Social networks like Facebook, Twitter, LinkedIn and Pinterest have increasingly adopted more visually oriented layouts and promote more visually appealing content when possible. … And that’s because visual content works.
This week in inbound marketing was kind of different than normal. Most weeks, there’s one or two new product announcements and cool case studies that marketers would want to hear about. This week, there wasn’t much of that — instead, there was lots of new data about Facebook, Twitter, and email, as well as some […]
Social media conversations have evolved. Rather than broadcasting messages, users and brands are engaging in more direct communication. And the most prominent social channel for these one-to-one conversations is Twitter. It’s a good thing, too. Episerver reports that 30% of brands experience increased customer loyalty after establishing a social media
Hey marketer. How ya doin? Little stressed? Feelin’ like ya messed up? Things not working out the way you planned? It’s okay. According to The Onion, only .0003% of things that happen actually matter. Or if you’re looking for serious advice not based on fake
Catch the first-ever WhatsApp music video (by Katy Perry), Twitter’s latest social TV moves, a GIF library from Reddit, the latest community management gaffe… this time from Domino’s, and when to Vine vs. when to Instagram. Also, if you’re a Breaking Bad fan, we’ll wrap up with a treat just … Read the full article […]
Do you know the shelf life of your Facebook posts? It might just be shorter than you think. Okay, admittedly most of us already knew the shelf life was fairly short, right? We’ve already seen studies from the likes of Edgerank Checker, Optim.al, and Sotrender about this very subject, and they all suggest that most engagement with a Facebook […]
It takes up just a few pixels, but your main navigation is arguably the most essential and ever-present aspect of your website. What to include as part of your main navigation can be a hotly contested topic inside your organization, and it could mean the difference between a website conversion and a bounce.
Steve Jobs led an incredible life. He co-founded Apple Computer in 1976. In 1985, the board threw him out of his own company. In 1996, they brought him back to save the place, which was in danger of going out of business. Over the next 15 years, Jobs led the most amazing turnaround in corporate […]
So you’ve done the preliminary research on a prospect and they look like they could be a company you could really help. Next step? Get them on the phone. There will be times when you get a prospect on the phone and talking on your first try. More often