Internet Marketing Chicago

The Resources You Need to Be an Awesome Email Marketer [In Under 100 Words]
blog.hubspot.com

First, make sure you’re following the rules. Read up on Sender Score and CAN-SPAM, and check that your email list is healthy. Now take that healthy list and segment it real good. For real efficiency, enroll it in an email workflow.

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Facebook Partners With Shutterstock to Offer 25 Million FREE Stock Photos to Advertisers
blog.hubspot.com

We all know the saying “a picture is worth a thousand words,” and that visual content makes our marketing even more impactful. We also know that “imitation is the sincerest form of flattery,” so we were totally blushing when we heard about Facebook’s latest announcement.

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Why Do Mobile Banner Ads Stink So Much?
blog.hubspot.com

When it comes to mobile advertising, less is more. We’ve all seen a barrage of under-pixelated, tiny banner ads — there’s nothing useful or valuable about that. In fact, they infuriate consumers who would rather not be yanked out of their mobile experience when they accidentally click on one.

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16 Brands That Totally Nailed Their Homepage Designs
blog.hubspot.com

Homepages are the online version of a handshake at a networking event. At an event, you’ve gathered up the courage to approach someone else there to strike up casual conversion, and you’ve got one shot to make a great first impression: the handshake. But there’s actually a lot more to the handshake than you might […]

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The #INBOUND13 Experience: Inspiring Insights From Exceptional Keynotes [SlideShare]
blog.hubspot.com

INBOUND just wrapped up — with over 5,550 registered attendees, and four jam-packed days of inspiration, education, entertainment, and collaboration. It would be impossible to distill the insights from the entire conference into one blog post, so we’ll

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How to Master the Connect Call
blog.hubspot.com

The sales connect is the most transferrable skill to master. If you master the connect, you can begin mastering so many other important life skills — sorority rush, dinner party schmoozing, networking events, and even the first date. In sales, the connect is your opportunity to make that first impression on your prospect — the […]

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How to Increase Blog Email Subscribers by 128% in 3 Months
blog.hubspot.com

Back in 2012, we were able to more than double our blog email subscribers in just 3 months’ time — from 28,538 at the beginning of July to 65,036 by the end of September. And now, we have over 200K email subscribers. Seems unreal, right? Want to know how we did it? It’s so simple, […]

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Announcing the Next Generation of HubSpot's Inbound Marketing Platform
blog.hubspot.com

About a year ago, we asked marketers for the primary motivation behind their most recent website redesign. The top response was … well, it was boredom. A third of marketers said they redesigned because it was time for a change. Another third were undergoing a corporate rebranding. Some had seen a change in

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Why Sales Is Going Inbound: Introducing Signals
blog.hubspot.com

I started my sales career back in the 90s, and to this day, I still consider myself a salesperson. It’s in my blood. And I still enjoy working with prospects, or just jumping in to give a hand on an occasional demo with our team at HubSpot. One thing I’m constantly amazed by is just […]

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