Not too long ago, we launched 75 totally free stock photos for you to use … however the heck you want. No royalties. No fees. No worries. They’re still available, and we’ve seen them floating around the internet here and there, and we think it’s awesome. But you might want to take it up a notch. How […]
Wouldn’t it be great if you could create an infographic as quickly as a regular ole text-based blog post? Unfortunately, the reality is that visual content like this usually takes a lot more time, effort, and let’s face it — skill — than the written word. Usually.
So you’ve got a marketing problem — one that happens to the best of us. It’s not that you’re not attracting visitors to your website and converting them into leads — you’ve got your business blog, social media, landing pages, and marketing offers down pat. But once you get your leads in the door, they get […]
At HubSpot, we love to teach businesses how to write compelling copy and irresistible offers. One of the most important elements of any piece of content is having an attractive headline. Especially in today’s economy where every company is fighting for consumer attention, standing out is important.
Ready to give your university’s social presence a boost? You’re in luck! Last week, the professional social network LinkedIn announced University Pages. A platform for universities to share information, connect with prospective students and their parents, and retain communication with alumni networks, University Pages are “one
The age of context is among us, folks. If you haven’t been beaten over the head with this message yet, context marketing is all about providing the right content to the right visitors at the right time. But according to a survey report from Yesmail Interactive and Infogroup Targeting
One of the best ways a salesperson can engage a prospect between conversations and move him or her through the sales process involves absolutely no talking. How? Educate your prospects in between calls by leveraging your company’s content.
With so much emphasis on quality content these days (and rightfully so!), it’s easy to forget about some of the other things that make an effective blog tick. But let me tell you — building a successful business blog isn’t just about creating content. And if that’s the only thing you’re focusing on, you’re definitely […]
It’s no secret: We produce and publish a lot of content here at HubSpot. 20+ blog posts a week. Nearly 10 free ebooks, downloads, and webinars a month. And don’t forget the couple SlideShares we put together every week or so. Yup, we have kind of a “content machine” thing going on.