Internet Marketing Chicago

The Surprising Relationship Between Stress and Creativity
blog.hubspot.com

Thomas Edison grossed 1,093 patents over the course of his career. He was also reportedly fired from his first two jobs for not being productive. Huh? Popular opinion might say that’s because creativity needs both stimulation and room to breathe. These workplaces were likely either uninteresting or too stressful, preventing Edison from flapping his inventive […]

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How to Be Efficient: 7 Science-Backed Ways to Build Speed as a Habit
blog.hubspot.com

My college roommate was the fastest writer I’ve ever met. If he had a 10 page paper due at 9 AM on a Thursday, he would start writing it at 6 AM … that day. And the craziest part of all was that he always got A’s. I couldn’t never grasp how he could do […]

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YouTube Will Start Labeling State-Funded News Content, but There’s a Big Problem
blog.hubspot.com

Last Friday, YouTube announced it work to further curb the spread of propaganda on its network — this time, by adding a designated label to state-funded content. As part of YouTube’s overall work toward greater transparency into the content shared on its site, videos uploaded by news creators that receive any degree of public or […]

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Here's How Featured Snippets Work, According to Google
blog.hubspot.com

Friends, I have a confession to make.  There are moments when I obsess over Google’s algorithm in the same way that certain movie characters might obsess about their exes. I mean, we all do, right? After all, just look at how much my colleagues and I discussed it right here on the Marketing Blog. Here’s […]

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Latest Instagram Update Lets You Schedule Posts in Advance
blog.hubspot.com

Although the exact day and time you post content to Instagram matters less than it used to — since your followers’ newsfeeds are now organized by relevance, engagement, and other factors versus post age — it’s definitely still important. Here’s why. Let’s say 10% of your audience is online on Tuesday at 3 p.m. You […]

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What Brands Value in Marketing Agency Pitches
www.marketingprofs.com

Agencies overestimate the importance of reputation and underestimate the importance of cost/value when pitching brands, according to recent research from Vennli. Read the full article at MarketingProfs

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How to Become an Influencer in Your Industry
blog.hubspot.com

Influencer marketing has skyrocketed since it first made its mark. That’s very much due to the way purchasing decisions have changed over the years. You might recall, for example, a story about how many women no longer trust celebrity endorsements. That’s because most consumers, research shows, seek product and service recommendations from those who are, above […]

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Marketers' Top SEO Priorities for 2018
www.marketingprofs.com

Marketers say social media, on-site optimization, and content creation are their top search engine optimization (SEO) priorities this year, according to recent research from Clutch. Read the full article at MarketingProfs

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3 Steps to Do Your Best Work, No Matter Where You Are in Your Career
blog.hubspot.com

I’ve worked at a number of different companies including private businesses, bootstrapped startups, venture round start-ups, and pre-IPO startups. And I’ve worked at these companies in a variety of capacities: recruiting, sales, and account management. Along the way, I’ve noticed the same few situational factors influence employee performance at work. They are: The ability to […]

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