Internet Marketing Chicago

The Ultimate Guide to Communication
blog.hubspot.com

The key to any relationship is communication. This includes romantic relationships, of course, but it also applies to friendships, coworker relationships, manager-team relationships, and even brand-customer relationships. Any scenario that requires you to convince, inform, entertain, or engage with another involves communication. The topic of communication is quite broad, right? I mean, it encompasses an […]

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7 Fitness Challenge Ideas to Get Your Team Moving
blog.hubspot.com

According to the Centers for Disease Control and Prevention, almost 80% of American adults don’t get the recommended amount of exercise per week. Unfortunately, this number could ultimately affect the productivity and long-term success of your company. Mid-day exercise has proven to effectively boost performance and productivity in the workplace — in fact, a study […]

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Self-Driving Cars Will Hit the Road in a Few Weeks. Are We Ready?
blog.hubspot.com

A recent Bloomberg report says that self-driving car maker Waymo is planning to launch a driverless car-hailing service imminently. In as little as a few weeks, the story says, Waymo — which is owned by Google parent company Alphabet Inc. — will debut a commercial, self-driving car service that some have likened to ride-hailing companies Uber […]

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LinkedIn Just Relaunched Company Pages. Here’s What You Need To Know.
blog.hubspot.com

Having a Company Page on LinkedIn is essential. It gives you the opportunity to take part in conversations important to your brand, engage with and grow your audience, and leverage your current employees to spread your mission.  On November 13th, LinkedIn relaunched Company Pages as LinkedIn Pages, adding new features that customers value most. If […]

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Why the New Google My Business App Makes for a Pivotal Marketing Moment
blog.hubspot.com

Earlier today, I saw a tweet that impressively captured the space between a proverbial rock and hard place where many marketers and small-to-midsize businesses (SMBs) might find themselves. The tweet was part of an ongoing conversation in response to a recent New York Times investigation of never-before-reported events that led to Facebook’s high-profile crises and missteps […]

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Earn My Attention, Don't Steal It [The Customer Code Series]
blog.hubspot.com

Editor’s note: This is the second post in an 11-part series on the HubSpot Customer Code. You can subscribe to the full series here. Your time is precious. So is your customer’s. We know this is true, but we still somehow feel okay about stealing another person’s time and attention when we’re in a business […]

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Agency Growth Isn't Just About Your Agency Anymore
blog.hubspot.com

There’s a common misbelief that business growth is only about increasing numbers. It’s a lie that businesses should only focus on increasing the number of email subscribers, qualified leads and revenue. It’s a lie that businesses have to be obsessed with metrics to solve for their bottom line. For agencies, this ruthless mentality comes at […]

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9 Easy Ways to Convert Webinar Leads into Sales
blog.hubspot.com

A jam-packed webinar is a beautiful thing. But you know what’s better than filling your funnel with webinar leads? Converting those leads into customers. The key to turning webinar leads into sales is giving your prospects a clear path forward. Too often, we focus on creating great webinar content and hosting an engaging webinar, which […]

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The Simples Rules About How to Address a Letter
blog.hubspot.com

Nowadays, we communicate primarily through direct message and email, even in the workplace. In this era of fast-paced digital communication, letters often seem unnecessary and even antiquated. But knowing how to address a business letter can go a long way when it counts — like when you’re trying to impress a hiring manager with your […]

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