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Unriddled: Facebook's Big Executive Shake-Up, Microsoft Build, and More Tech News You Need
blog.hubspot.com

We all have a favorite time a year. For some, it’s the winter holidays. For others, it’s the entire duration of summer. And for tech nerds (including yours truly), it’s developer conference season. This week, the season for developer conferences forged ahead, with news and product announcements coming from Microsoft, Google, and several more. But […]

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The Future of Advertising Is Native Social Commerce
blog.hubspot.com

Remember when ecommerce was the go-to tactic for increasing brand awareness, finding new customers, and boosting sales? Remember when you could just list products on your site and advertise your cheapest, stripped down offer and people would buy from you in droves? Newsflash: The golden era has come to an end. Using ecommerce to drive […]

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5 Critical Phone Screen Questions & Tips
blog.hubspot.com

On average, a corporate job posting attracts 250 resumes. With such a large pile to sift through, it can be difficult to discern your best candidates from those unfit for the role. To quickly distinguish your most qualified candidates, it’s critical to conduct phone screens. A phone screen is a quick, five-to-15 minute interview to […]

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3 Productivity Lessons From HubSpot Co-Founder Dharmesh Shah
blog.hubspot.com

This post originally appeared on HubSpot’s Sales Blog. To read more content like this, subscribe to Sales. Successful founders are productive. I’m not sure if they’re successful because they’re productive, or if they forced themselves to become productive because they wanted to be successful. It’s very much a chicken-or-egg question. But the fact remains that even though successful […]

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How To Increase Newsletter Subscriptions With Personalized Recommendations
blog.hubspot.com

  Personalization is a growing segment of online marketing. If in the past a one-size-fits-all was enough, today’s audience demands more. The idea behind personalization is a straightforward one: personalize your message and you’ll see better results. Think about it like calling someone by their name instead of just shouting, “Hey you”; in which case are […]

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18 of the Best Personal Websites We've Ever Seen
blog.hubspot.com

Ah, the job search. Some refer to it as a full-time job in itself, others compare it to dating, and several cats over at BuzzFeed think it just plain sucks. But it doesn’t have to be that way … When you’re applying for a job, you’re typically asked to submit a resume and cover letter. […]

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The Free Growth Tools I Recommend For Modern Businesses to Grow & Scale
blog.hubspot.com

If you’re growing a company, chances are you’re challenged with choosing the right tools to help you grow. Both at HubSpot and at other businesses I’ve helped advise, I’ve seen marketing and sales teams experiment with all sorts of different tools they’ve hoped would drive growth. Some of these tools did help the team grow. […]

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Why You Should Write Your Own Content
blog.hubspot.com

If you know me at all, you know that I do a lot of writing. A lot. I write content that is published widely on industry publications, because I consider it to be extremely important both personally and professionally. Content writing isn’t just something that I do on the side.

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How to Grow Your Audience on Snapchat, According to Data From 217,000 Snaps
blog.hubspot.com

Most of us have learned by now that we should be using Snapchat. We know it’s popular among teens and millennials. We know visual, ephemeral content performs well. What we may not be as clear on is how to grow our audience on Snapchat — and how to keep them engaged. It’s a challenge to grow […]

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